Monday 22 August 2011

Adelaide Fringe

This is yet another brief that deals directly with poster design. At first I was slightly apprehensive about the context of the poster, after all I have never been to an 'art and performance festival', and therefore have no idea what sort of design would be required. However, after reading the brief thoroughly and making a few notes, not to mention discovering some previous winners, I feel that this is something I could really respond to. I like the branding aspect of it, and how you are initially designing a poster, but then this singular poster design could then be applied to many different mediums. I also like the what seems to be a fun and playful tone of voice. Obviously the first thing that came to my mind when reading this is 'colour'. This poster could be so bold and bright, visually engaging and appealing to the audience. It's also surprising that even though the guidelines are pretty vast and left open for interpretation I already have a very clear idea of what I would design in my minds eye. If the deadline where not so soon I would consider producing something for this. Perhaps I could take certain parts of the brief and apply them to one of my negotiated briefs.





Design us a poster around the theme - Tour of the Unexpected

If you win, you not only get the kudos of having your artwork seen nationally and internationally, but you will also receive a travel voucher to the value of $1,000.

The Tour of The Unexpected
Attending or participating in the Adelaide Fringe is a unique and thrilling adventure like no other, where anything can happen and you will experience things you have never experienced before. It‘s a time to let your hair down, party for 24 days and nights an immerse yourself in art and performance in venues all over Adelaide. We want everyone to get on this ultimate tour of the unexpected and enjoy the ride of their lives. We are after a poster that conjures up images of the ultimate tour where you get to expand your mind, be entertained and be changed forever.

Who can enter?
Anyone and everyone! Individuals, students, design studios and professionals - we want you all.

What do I submit?
Your design must be suitable for reproduction in both colour and black & white in a variety of formats – from very large street posters and vinyl banners down to very small logos and advertisements. It also needs to demonstrate flexibility so that it can be used, in full or in part, in a variety of creative applications (i.e. merchandise, such as figurines, stubbie holders and t-shirts; website; and on a range of printed material, such as program booklets, signage and box office materials). It could be digital, graphic, a painting, a drawing, sculptural or even photographic - as long as it fits the theme Tour of the Unexpected and is able to be submitted online. 

How do I enter?
All design submissions must be made using our online Entry Form in PDF or jpg format only (max 10 MB). Entries must be received by 5pm, Thursday 1 September.


Some Previous Winners:

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